{"id":728,"date":"2025-12-06T19:12:57","date_gmt":"2025-12-06T19:12:57","guid":{"rendered":"https:\/\/jacquelinechow.be\/?p=728"},"modified":"2025-12-17T19:09:42","modified_gmt":"2025-12-17T19:09:42","slug":"psw-antwerpen","status":"publish","type":"post","link":"https:\/\/jacquelinechow.be\/index.php\/2025\/12\/06\/psw-antwerpen\/","title":{"rendered":"PSW Antwerpen"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">In my role as marketing manager at student association PSW, I designed the visuals for all social media channels. My goal was to communicate the activities, events, and unique atmosphere in an attractive and consistent way. I developed posts with a clear visual identity, paying attention to color use, typography, and composition. This created a recognizable look that strengthened the association\u2019s brand and made it instantly recognizable to members and followers.<\/p>\n\n\n\n<div class=\"wp-block-columns is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"853\" src=\"https:\/\/jacquelinechow.be\/wp-content\/uploads\/2025\/12\/Untitled-2-groot.jpeg\" alt=\"Project PSW Antwerpen Galabal\" class=\"wp-image-1275\" srcset=\"https:\/\/jacquelinechow.be\/wp-content\/uploads\/2025\/12\/Untitled-2-groot.jpeg 1280w, https:\/\/jacquelinechow.be\/wp-content\/uploads\/2025\/12\/Untitled-2-groot-300x200.jpeg 300w, https:\/\/jacquelinechow.be\/wp-content\/uploads\/2025\/12\/Untitled-2-groot-1024x682.jpeg 1024w, https:\/\/jacquelinechow.be\/wp-content\/uploads\/2025\/12\/Untitled-2-groot-768x512.jpeg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/jacquelinechow.be\/wp-content\/uploads\/2025\/12\/Untitled-1-groot-1024x682.jpeg\" alt=\"Project PSW Antwerpen TD\" class=\"wp-image-1604\" srcset=\"https:\/\/jacquelinechow.be\/wp-content\/uploads\/2025\/12\/Untitled-1-groot-1024x682.jpeg 1024w, https:\/\/jacquelinechow.be\/wp-content\/uploads\/2025\/12\/Untitled-1-groot-300x200.jpeg 300w, https:\/\/jacquelinechow.be\/wp-content\/uploads\/2025\/12\/Untitled-1-groot-768x512.jpeg 768w, https:\/\/jacquelinechow.be\/wp-content\/uploads\/2025\/12\/Untitled-1-groot.jpeg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">In addition, I responded to the target group\u2019s experience by creating visually appealing content that invites interaction. Thanks to this approach, I was able to increase member engagement, improve the visibility of events, and positively reinforce PSW\u2019s image on social media.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In my role as marketing manager at student association PSW, I designed the visuals for all social media channels. 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